Themes and sub-themes are crucial when trying to persuade a jury. Discrete pieces of evidence are important and key witnesses can certainly make or break a case. But when jurors get in the deliberation room, they will have in their minds a comprehensive story of the case. When jurors go through the actual verdict questions their overarching case perspective will guide them through the verdict form. This is why it

As courthouses across the country are opening up Trial Methods set out to take the pulse of the public by collecting data online from over 300 jury-eligible people from 15 counties across the country. The first part of the study was conducted in June of 2020. To supplement our knowledge-base and see how things compare to 10 months ago, the second part took place in April of 2021. These counties

There has been a great deal of speculation about the intentions of Derek Chauvin juror Brandon Mitchell, since a photo surfaced of his appearance at a march in Washington D.C. from last August. Mr. Mitchell is seen in the photo wearing a Black Lives Matter (BLM) baseball cap and a t-shirt with a picture of Martin Luther King, Jr. and the words “Get your knee off of our necks.” Not

My blog from December 29, 2020 (sorry for the reminder I know we are trying to forget 2020) laid out reasons for getting jurors to talk about Covid-19 at the start of voir dire. My line of thinking was that everyone in the jury pool will have something to say about Covid-19, which opens up a constructive pathway for establishing rapport with jurors during the crucial early stages of trial.

When in-person trials fully resume the pandemic will be under control and prospective jurors will be confident that responding to a jury summons is a safe practice. Fast forward to when dozens and dozens of strangers are packed into a courtroom and jury selection commences. Hard to imagine now. One thing we know for sure is that when jury trials resume, each and every panelist will have lived through the

As we approach 8 months of immersion in the ever-changing “new normal” during the pandemic, my firm Trial Methods surveyed members of the public to gauge how people generally feel about being called to in-person jury duty. We also explored what people think about litigants who are essentially asking citizens to show up and resolve disputes with origins that pre-date the pandemic. The results over the last several months have

With the Covid-19 pandemic complicating in-person mock jury exercises, more jury research is being conducted online. Online focus groups and online surveys can accomplish an array of litigation objectives. Online surveys, which can reach 200 respondents in 3-4 days in some heavily populated venues, help litigants preview the venue and ascertain what arguments are the most compelling, scrutinize damage considerations and start to build a jury profile. How do online

Trial Methods collected data online from 204 jury-eligible people from 15 counties across the country between May 27 and June 5, 2020. These counties were selected because they represent a range of geographically, demographically and politically diverse subsets of the population. One goal was to quantify the percentage of prospective jurors who express reluctance to appear for jury duty if called to serve in the near future, and what “type”

There is no telling exactly how and in what way COVID-19 is going to spread and wreak havoc on the nation, disrupt routines and challenge our institutions. As each day brings us new information about COVID-19 and how people are reacting to it, litigants are wondering how this recently designated pandemic will affect future jury trials across the country. Currently there are some trials going on but most have been

Trial Methods set out to take the pulse of the public by questioning jury-eligible people across the country about their attitudes pertaining to litigation-related topics at the outset of 2017. Respondents were from geographically, politically and demographically diverse regions and asked a series of questions online. The same survey with the same methodology was administered in January of 2018, January 2019 and now January of 2020 to different respondents to